New Turn Signal / Parking Light Assembly Front Left Driver 1630046 on 2040-parts.com

MINI Yours: MINI customisation kicks off with MINI Avenue

MINI Avenue - an off-the-peg MINI Yours We already know that MINI seems to launch more limited editions every year than the whole of the rest of the car industry. But now they’re going a step further with a customisation programme called ‘MINI Yours’, and an off-the-peg version called the MINI Avenue. MINI Yours is all about offering the sort of customisation offered for the original Mini in the 1960s by companies like Radford - and about making good margins on the add-ons – with a huge range of customisation stuff above and beyond what appears in the MINI Limited Editions.

GM claims 23-mpg average in E-ROD 1955 Chevrolet Bel Air

First introduced in 2009, the GM Performance Parts (GMPP) E-ROD program was born with the mission of creating fuel-efficient, emissions-compliant engine packages for hot-rodders. Now the program is back in the news as GMPP claims that an E-ROD-powered 1955 Bel Air returned 23 mpg on a trip from Michigan to Florida while producing emissions comparable to those of a new Camaro SS. All of that green doesn't come inexpensive--or easy.

Mercury lives--on the auction circuit

James Dean famously drove one in Rebel Without a Cause, and perhaps Mercurys have never been cooler. That was more than 50 years ago and the brand is now on the verge of extinction. But as Plymouth, Pontiac and even Edsel have shown, some brands have legs that stretch long after new cars are gone from dealerships.