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Report: Interior Motives China Conference 2011 – Day 1

Over 300 industry delegates gathered for the opening day of the annual Interior Motives China conference, which this year takes place in Shanghai, just a few days prior to the opening of the international auto show on Tuesday. Interior Motives is CDN's print magazine and this is its 4th annual gathering in China. The title of this year's conference is 'The challenge of being different: establishing a local design direction for China's maturing market', a pertinent topic now China has become the biggest new car market in the world.

2012 VW Beetle: UK prices and models revealed

2012 VW Beetle: UK prices and models revealed Perhaps the title of VW’s press release for the 2012 Beetle details for the UK best illustrates exactly what VW hope to achieve with the new Beetle: “Less Flower, More Power”. Which is probably the only way VW are going to get anyone in Europe – certainly any male in Europe – to take a serious look at a car which is perceived as a pointless rehash of a once iconic car in to a fashion accessory for those who don’t love cars. So now you know the flower vase has lost its pride of place, and the 2012 Beetle is a bit more of a car and a bit less of a fashion accessory, you may want to know what’s on offer.

Breakeryard designs 'Woman-Proof' car

Breakeryard, the UK's network of national breakers, has designed a garish pink ‘Woman-Proof' concept car with the aim of making parking easier for ‘non-confident' female drivers. In an exercise with its tongue firmly in its cheek Breakeryard has not only designed, but also commissioned some mock-ups of a car to combat problems highlighted in a survey of 1,421 female drivers. ‘Peripheral visibility' was identified as a problem by 44 percent of respondents, so the concept has a bubble-top design to combat this, which would be framed by a reinforced structure for safety purposes.