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Automakers need love, not just quality, Strategic Vision study shows

Strategic Vision, a company that studies how and why consumers make decisions, released its yearly Total Quality Index on July 12, and the results might be surprising. The study found that love--how much or what part of a car that people like--is more important than the number of problems a car has when choosing a vehicle. For example Ford, which was a quality leader in the study, received a number of complaints about its Sync system.

Used cars top consumer complaints list

SECOND-HAND cars bought from independent dealers topped the list of the 10 most-complained-about consumer issues between April and June. Citizens’ Advice consumer service dealt with 12,000 complaints about such vehicles, which equalled 8% of all cases it dealt with. The number was three times as many complaints as those made about used cars bought from private sellers and franchise dealerships.

Volkswagen XL1

Volkswagen chose the Qatar motor show to debut its new XL1 Super Efficient Vehicle. The latest evolution of the SEV niche – that stretches back to the 1-liter concept of 2002 – makes extensive use of lightweight materials and hybrid technologies to offer a reported 313mpg. The car's exterior is a clear evolution of the tandem seat L1 from 2009.