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Volvo outlines strategy for U.S. revival

Volvo Cars is rolling out a broad strategy aimed at reviving the brand in the United States after a decade of shrinking demand while nearly doubling sales globally. The plan, shared with U.S. dealers on Tuesday, includes new powertrains, new vehicles, more leasing and fresh marketing under a new, global ad agency.

Honda’s Insight for Europe revealed

  Honda Insight for UK undercuts the Prius [ad#ad-1] Last week at the Detroit Motor Show, Honda revealed its Prius-challenging Insight Hybrid, and has today revealed details on the UK/Euro version. The new Insight, which utilises a 1.3 litre petrol engine with 88bhp, coupled with a 14bhp electric motor to give a 0-60 of just over 12 seconds and 113mph, has very low Co2 of 101-105g/km (which means just £35 VED – but if only they’d shaved that a smidge it would have been a freebie) which is very creditable. Honda has the Prius firmly in its sights with this car, and it aims to comfortably undercut the Prius on price.

Kia at Geneva Motor Show: Kia Sportage (2010)

Kia has revealed the 2010 Sportage at Geneva As with many of the reveals we’re getting at Geneva, we’ve already told you to expect the car in previous reports. We reported a month ago that Kia’s version of the Hyundai ix35 – the Kia Sportage – would bow in at Geneva, but we had precious little detail beyond a couple of photos. Well, Kia have made up for that with one of the longest press releases in a while on the new Sportage.