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Ford's NA Design Director aims to shorten product lifecycles

Peter Horbury, Ford Motor Company North America Design Director, has told Automotive News he intends to shorten product lifecycles at the ailing company from an average five years to three years starting this decade. "We feel there is no value in minor changes but a huge value in major changes," Horbury told the industry weekly. Ford needs to ensure that buyers continue visiting showrooms as the giant automaker struggles to retain market share.

From Hooniverse: Spintires is a Soviet trucker video game

If you’ve ever spent an entire workday watching YouTube clips of Soviet-era logging trucks traversing the wilds of Siberia (who hasn’t?), then you’ve no doubt spent even more time cruising Russian classifieds for vehicles with three-letter names ending in AZ. Now, you may not have to import an eight-wheeled Russian monster truck to get an idea of what it might be like to run roughshod over some pristine forest. As our friends at Hooniverse report -- in great detail -- there’s a Kickstarter on and it’s aimed at bringing Spintires into reality.

Range Rover Evoque launches in India at £60,000

Range Rover Evoque launches in India Yes, a starting price of around £60k for a Range Rover Evoque in India seems rather steep (and that’s plus Octroi – local sales tax). After all, in the UK you can jump in to an Evoque from a shade under £28k (for the 2WD Evoque eD4 Pure), and even the top of the range Evoque Si4 Dynamic with an auto ‘box comes in at just £40k (until you dive in to the options, and then it’ll be nearer £50k). So what’s going on with the Evoque in India?