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New Range Rover Sport races a Spitfire on the Goodwood Airfield (video)

The new Range Rover Sport takes on the iconic Spitfire (pictured) in a race at Goodwood They may have stolen the idea from Top Gear, but Land Rover has taken up a challenge from FortyOneSix.com to turn up at the Goodwood Airfield with a new Range Rover Sport and take on a WWII Spitfire on the Goodwood Airfield. As the Goodwood Airfield is a grass strip, it’s a proper test of the new Range Rover Sport’s ability to get away on slippery surfaces and the Spitfire provides a worthy challenger with its 1750bhp V12 Merlin engine offering a 400mph performance in the air and over 80mph at take-off. The Vickers Submarine Spitfire was piloted by Matt Jones from the Boultbee Flight Academy and the RRS by Mike Cross, so there was no doubting the abilities of both to get the best out of their charges.

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.

Fisker Karma drives Laguna Seca

The Fisker Karma out testing at Laguna Seca But unhappy as we are at Cars UK with the world’s obsession with all things green – and hybrid / electric cars in general – even we have to admit that some of the work that’s going on does impress us. The Tesla Roadster is a great achievement – if madly expensive for what it is (an electric Lotus) – and the work Koenigsegg are doing with the Quant is very exciting. But one company that is efficiently going about putting together a workable, high performance car is Fisker, who have been working on their electric saloon car – The Fisker Karma – for less than two years.