Ohlins Spring Road And Track Front 04744 on 2040-parts.com

For new CAFE rules, automakers place high-stakes tech bets

Game-changing 2015 fuel economy rules are forcing vehicle development teams to make high-stakes bets on expensive technologies--bets that will separate the winners from the also-rans. Not only do federal rules target a 2015 fleet average of 35.5 mpg, up from the current 27.5 mpg for cars and 23.1 mpg for light trucks; they force automakers to bet on different technology packages for each vehicle segment. Companies that do best at mixing technologies while keeping down costs will have an advantage when buyers wince at higher stickers.

BMW ‘Jump for Joy’ Video – the Audi dig.

BMW's latest Jump for Joy Video We’re still not too sure about BMW’s ‘Joy’ campaign. I know we all have to love fluffy bunnies and have nightmares about climate change, but can’t we leave that to car makers like Reva or even Tesla? Do BMW – The Ultimate Driving Machines – have to go the ‘Green Guru’ route?

VW and Chinese ‘in talks to buy Vauxhall/Opel’ from GM

GM is considering selling its loss-making European operations, it emerged tonight. If it goes ahead and severs ties with GM Europe, the General would cede control of Vauxhall and Opel, the second biggest car brand in the UK.And in another extraordinary twist, CAR has confirmed that top-level talks have been taking place between Volkswagen and the German government, which is keen to avoid Opel falling into foreign hands. Chinese car makers are circling but Chancellor Angela Merkel, who has close connections to Volkswagen chief Martin Winterkorn, would prefer VW to step up to the plate as a potential buyer than a Chinese brand.