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Pforzheim University International Design Forum 2004
Wed, 05 May 2004The jury included design chiefs Chris Bangle (BMW), Peter Pfeiffer (Mercedes), Murat G�nak (VW), Martin Smith (Opel), Chris Bird (Ford) und Francois de Gaillard (Webasto). First prize went to Pforzheim student Philipp R�mers for his 'PFaeno' concept. The prize for Best Marketing Strategy went to Shi Jia from Tsinghua University.
Mercedes-Benz teases Mercedes MLC in Alabama
Tue, 25 Oct 2011Mercedes MLC Teased As far back as June we reported that Mercedes was planning on building a rival to the BMW X6 – which we dubbed the Mercedes MLC. Which made us conclude – when Mercedes announced it was adding a fifth model to its production line at it Alabama plant in the U.S. – that the car they would be churning out would be the M-Class Coupe.
First customers are key to EV sales success, execs say
Wed, 15 Jun 2011Word of mouth is a key element to generating buyers for electric and plug-in hybrid vehicles. Today, it's the early adapters, tech-savvy buyers who are embracing the technology and buying the plug-in hybrid Chevrolet Volt and the battery-powered Nissan Leaf. But for these vehicles and similar models to go mainstream, anxiety about the technology needs to be eliminated.