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Umea University students complete Saab collaboration project

A selection of first-year students from Sweden's Umea University have completed a 10-week collaborative design project with Saab. Tasked with exploring new directions for the brand, students were encouraged to investigate the interplay of brand and identity. Each of them was assigned a non-automotive brand to reflect on parallels that could be established between that brand and Saab, whilst also capturing the essence of the Swedish carmaker through their project's concept, its proportions, surface language, details, graphics, functionality and material choices.

How to be an EV Evangelist

It was called a webinar but it seemed more like EV evangelism to us. Electric car advocacy group Plug In America spent an hour this week on the Internet telling 91 true believers how to spread the message of the kilowatt to those who still believed internal combustion was the only way to go. “People need to be convinced that they will like a plug-in vehicles,” said Plug In America board member Chad Schwitters online.

Hood-ornament quiz--the answers

Were you able to separate the Cadillac from the Packard in our hood-ornaments challenge in the April 5 issue of AutoWeek? We wanted to know whether you could identify eight classic cars solely by their hood ornaments. Here's the place to confirm your car-knowledge prowess, or to recalibrate your hood-ornament history.