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Ford spoofs Cadillac ELR with latest ad

Rule Number One of advertising is, "kick 'em when they're down." Or was that Sun Tzu...or Bone Thugs-N-Harmony? Either way, while Cadillac catches flak for its controversial ELR ad, the above Ford ad with a C-Max Energi is either a shameless ripoff or a smashing riposte. (This, of course, depends on your affinity for European-derived plug-in crossovers.) Instead of a white guy, it's a black lady.

Infiniti to build new Mercedes A Class based model in UK

The new Infiniti premium hatch, based on the underpinnings of the new Mercedes A Class and looking like the Etherea Concept, will be built in the UK. Infiniti announced only yesterday that it is introducing a new nomenclature for its cars (Q for saloons/coupes and QX for SUVs/Crossovers) and all new cars will come with a Q at the beginning followed by a number to denote its hierarchy in the Infiniti range. Where exactly that leaves the name of the new ‘baby’ Infiniti, we’re not exactly sure (Q30 or Q40 seems the most likely), but we are pretty sure what it will look like and what will be under the skin.

McLaren Automotive Company created as an independent

The McLaren P11 will be the first of McLaren Automotive's new cars in 2011 The whole road car business at McLaren is to be made an independent company – McLaren Automotive – and is aiming to produce 1,000 cars a year by 2011 and 4,000 a year by 2015. McLaren plans that the cars they produce will be more exclusive, and more expensive, than the competition from Italy. The ball will start rolling with the McLaren P11, a car aimed squarely at the F430/Gallardo market.