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Peugeot puts RCZ designer on Twitter

Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.

Volkswagen Polo wins European Car of the Year award

Volkswagen's new Polo--slated to enter the U.S. market within three years--narrowly beat the Toyota iQ to win the 2010 European Car of the Year award. The Polo scored 347 points against 337 for the iQ city car.

Hyundai i-Flow Concept at Geneva

The Hyundai i-Flow Concept will show at Geneva Hyundai – as we never tire of saying – is the new Toyota (which is a big compliment – despite the current Toyota Recall woes). It’s having the same impact on car markets worldwide as the Japanese car revolution of a few decades ago. Hyundai – and its sibling Kia – are making more and more convincing cars at relatively bargain prices and pushing both design and quality further upmarket all the time.