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College Exhibition: IED Degree Show 2008

Graduating students at the Istituto Europeo di Design of Turin (IED) recently completed a project created in association with BMW. The projects, presented at an exhibition entitled ‘Designing the BMW of 2015', followed a brief to design a car by interpreting the language evolution and the trademark essence in view of the company's future perspectives. Students were asked to research the needs, tastes and lifestyle of 35 year old individual in 2025 and find inspiration in natural elements (sun, sea, wind and earth) and in forms of expression (music, painting and art).

Brilliance

By Ben Whitworth First Official Pictures 09 March 2007 09:19 Low key but not for long It’s not often a manufacturer unveils three new cars on its stand but Brilliance JinBei Automobile did just that. Not that you’d notice – sandwiched in between a number of specialist marques with unpronounceable names, the European debut of the BS6 and BS4 saloons and BC3 coupe (above) didn't attract too many camera flashguns. But make no mistake, Brilliance will, we predict, be an automotive household name 10 years from now.

VW, GM join BATC, GAC plus Chris Bangle and more at key China design event

阅读本文中文版本请点击这里 新年快乐.  Xin Nian Kuai Le.  Happy New Year to our readers in China and to everyone celebrating the start of the Year of the Rabbit. The speakers and program are being finalized for one of the principal forums for car design intelligence in China, the Interior Motives 2011 conference, to be held in Shanghai on the eve of this year's auto show. The event will again include design chiefs from both China and overseas, representing domestic OEMs and the foreign companies seeking to retain their design edge by investing heavily in new studios and nurturing home-grown talent.