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Commentary: Victoria Beckham appointed Creative Design Executive at Range Rover

On hearing that Victoria Beckham (aka Posh Spice) had become Range Rover's Creative Design Executive last week, initial reaction was to check the date – was it April 1st? Apparently Land Rover wasn't fooling anybody, instead sending shockwaves through the automotive industry with the announcement, made at the unveiling of the Evoque at Kensington Palace, London. Celebrity brand tie-ups are nothing new – Justin Timberlake is currently the Audi A1's brand ambassador – yet the implication is that Beckham's involvement with Range Rover will go much further.

Whos Where: Ken Okuyama appointed Creative Director at Pininfarina

The talented Japanese designer Ken Okuyama, who penned the Pininfarina Enzo and 'Rossa' during his days at Pininfarina Studi e Ricerche, is going back to the famous Italian coachbuilder, after completing his experience as Chair of the Transportation Design Department at Art Center College of Design in Pasadena, California. He is expected back as Creative Director of the Pininfarina Spa group as of May 10th. There he will be reporting, as before his departure, to Lorenzo Ramaciotti, Executive Vice President Design .

2015 VW Jetta makes global debut at New York auto show

The 2015 Volkswagen Jetta is making its global debut at the New York auto show, and the changes for the new model year -- while not exactly breathtaking -- should help VW's volume-seller keep up with the competition. That includes the likes of the 2015 Chevrolet Cruze and 2015 Ford Focus, which are also showing off refreshes in the Big Apple. To start, VW says the mildly redesigned front fascia reduces drag (and gives a “wider and more substantial look” to boot!) with a new bumper and air intakes.