Original 1970's Yamaha It 425 Motorcycle Dealer Sales Brochure on 2040-parts.com

New Lotus Elise S Cup R track car

Seems everyone is building non-road legal track day cars right now, and Lotus most definitely wants a piece of that action. Its latest effort is the startling bright and bewinged Elise S Cup R, pictured above. Based on the 1.8-litre supercharged Elise S road car, Lotus has done a lot more than simply lose the number plate here.

Marketing plan for the Scion iQ features parking, driving 'n' donuts

Part of Scion's quirky appeal to Gen Y is a knowing sense of not taking itself too seriously. After all, they're just cars, right? For the marketing launch of the Scion iQ minicar, Scion will have a brief spate of TV commercials that highlight the car's minute size and grand sensibilities.

Drivers waste £1.9 billion on insurance

A TOTAL of £1.9 billion is being wasted by drivers in the UK who automatically renew their car insurance without shopping around for the best deal. A study has found 2.4 million drivers in the UK don’t bother to compare quotes to get the best deal when their car insurance comes up for renewal. The research by Moneysupermarket.com found 8.6 million drivers in Britain could be better off by up to £220 per year each if they moved to a new insurer.