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Maserati shows Alfieri concept at the Geneva motor show

It's named the Alfieri concept, which Maserati will be the first to tell you is not the "Guyfieri." Otherwise, it'd come with a golden roof, a Ferrari V8 slathered in beer batter, and a deep-fried interior reeking of Cheetos and desperation. Make that balsamic vinegar, according to Maserati, the dark condiment evidently imbued with "a centenary tradition of craftsmanship and passion." Much like Maserati's celebration of its 100-year history at this Geneva auto show, as represented by the silver ingot shown above. Indeed the Alfieri concept, a gorgeous wide-grilled sports car more in line with the Porsche 911 than its own GranTurismo, is a celebration of Alfieri Maserati, one of the five brothers who founded the eponymous company.

Corvette Stingray price? How about $71,860

If you're counting pennies to buy a 2014 Chevrolet Corvette Stingray, your target price is $71,860. How do we know? Always read the fine print.

Honda – made in the UK

Honda's new TV ad focuses on its UK manufacturing Car makers have had a torrid time in the last year or so. And the natural reaction has been to cut costs where they can. That has seen a downturn in the advertising budgets available to car makers, which in the end will be self-defeating.