Pair (2) Pirelli Scorpion Xc Mid Soft Tires 80/100-21 Bias-ply 1767600 Front on 2040-parts.com

Skoda Vision C (2014) first official sketch

By Ollie Kew First Official Pictures 05 February 2014 12:00 Want a slice of evidence proving how confident Skoda is these days? Here's a cracker. This is the Vision C concept, a five-door ‘coupe’ that will be shown at the Geneva motor show in March 2014. That’s the idea, and what a good one it is too.

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.

Nissan launches new Note with digital flipbook

Nissan has developed an inventive way of advertising its new Note hatchback on its Japanese website – using a digital flipbook called ‘Long scroll, Long Drive, Long Life'. The start of the flipbook sees a couple getting into the Note and as you scroll down, the car begins to weave through Tokyo roads, while information at the side of the screen tells you in detail about the car's features and performance. Get your finger ready to scroll and check out the full experience here.