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GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

2012 Mercedes A-Class teased on video

2012 Mercedes A-Class teased on video The 2012 Mercedes A-Class is being teased on video ahead of a Geneva 2012 debut in conjunction with a ‘QR Code’ competition. With Detroit pretty much done and dusted, it’s time for car makers to begin teasing their offerings for Geneva 2012 (which we saw some of even before Detroit). Today it’s the turn of Mercedes with a video tease for the 2012 Mercedes A-Class, coupled with a competition too (although that seems to be just for Germany).

New MINI One revealed: Geneva Motor Show

The new MINI One (pictured) revealed in Geneva The big news for the Geneva Motor Show and MINI – apart from the display of the new MINI Cooper and Cooper S – was supposed to be the MINI Clubman Concept, a first look at the new Clubman in all its over-sized glory. But lurking on MINI’s stand in Geneva is also the new entry-level MINI – the new MINI One (pictured above). With a lesser spec than its siblings, the new MINI One comes with a body coloured roof, less butch front bumper and smaller wheels and an all round pruned-down spec.