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Dacia 'to stay true to its budget roots'

The global marketing boss in charge of Dacia’s roll-out has promised that Renault’s budget brand won’t move upmarket. Many bargain car marques end up inching – or scrambling – upmarket, with slicker products, big price hikes and a desertion of their value promise. But Dacia promises it won't follow the likes of Skoda, Hyundai and Kia by starting cheap 'n' cheerful and then raising prices.

Strong results for Maserati

By Chris Hope Motor Industry 27 July 2007 02:27 This week has thrown up some surprising financial results for struggling car manufacturers from all corners of the industry. Last February, at the release of the Quattroporte Automatica saloon, chief exec Roberto Ronchi promised an end to Maserati’s financial woes. Five months later, the Italian supercar maker sees black for the first time in its 17-year Fiat stewardship.

Ford S-MAX Vignale Concept revealed

The Ford S-Max Vignale (pictured) arrives to top the S-Max range The arrival of the Ford Mondeo Vignale Concept last year made it clear Ford were ready to do a 21st century version of the ‘Ghia’ badge engineering to create a range-topping sub-brand with the Vignale badge with all the whistles and bells on it. Today’s arrival of the Ford S-MAX Vignale Concept reinforces that conclusion. Just like the Mondeo Vignale, the S-Max Vignale comes with plenty of upmarket materials and toys, like 21″ alloys, chrome mirror caps, Vignale Grill, embossed leather with quilting, tablet docking and a Milano Grigio paint job.