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Chrysler brand aims S line at younger crowd
Mon, 31 Jan 2011With just four models and an average customer age of 62, Chrysler brand has the Chrysler Group's thinnest lineup, lowest volume and oldest buyers. But Chrysler has a plan to expand its offerings, boost sales and attract younger customers: a new line of vehicles, dubbed S, that arrives in the spring. The plan aims to keep traditional customers happy with the beige leather interiors, wood accents and chrome grilles they want, and woo younger customers with different styling in the S vehicles.
Aptera Motors reaches end of the road
Wed, 07 Dec 2011Start-up EV manufacturer Aptera Motors has announced it is going out of business. The brainchild of former Chrysler brand manager and CEO of ASC Inc, Paul Wilbur, the company had gained approval for a $150 million loan from the U.S. Department of Energy's advanced vehicle fund, but was unable to find further backing.
Aston Martin V12 Zagato (2011) unveiled at Villa d'Este
Fri, 20 May 2011Aston Martin today unveiled the new 2011 V12 Zagato, a V12 Vantage supercar rebodied by Italian coachbuilder Zagato. We saw the first design sketch a few weeks ago, designed to mark the 50th anniversary of the gorgeous DB4 GT Zagato of 1961. Now Aston Martin and Zagato are unveiling the new V12 at this weekend's Villa D'Este concours in Italy.