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BMW debuts social-media campaign for concepts

BMW launched its next marketing campaign for the BMW i3 and i8, aimed at the tech consumer. The campaign runs on location-service Foursquare, social-news round-up site Mashable and iAd, Apple's mobile-advertising network. The iAd campaign will run in Europe on iPhones, iPods and iPads.

Fiat 500L five-door spotted

Autoweek spotted this manufacturer-plated Fiat 500L earlier this week on the streets of suburban Detroit. With its round headlights and cheerful grille, the five-door hatchback's resemblance to its three-door cousin is apparent even under its coat of liberally applied camouflage. While the 500L and the smaller 500 models share similar styling cues, the subcompact hatch is not just a slightly stretched 500 with two extra doors.

2015 Volvo XC90 First Edition price & spec – costs £68,000

The new XC90 First Edition – a range-topping, £88k XC90 The more we’ve looked this week at the new Volvo XC90, the more we’re beginning to see it as a seminal model for Volvo in the same way the original XC90 was in 2002. And, if all it promises comes close to reality when the first new XC90 s start to arrive in 2015, the new XC90 really could make serious inroads in to the market for premium SUVs currently dominated by Mercedes, BMW, Audi and Land Rover. The new XC90 ‘s clever packaging, good looks, technology and toys certainly seem to offer a beguiling package for a premium family SUV, although the price is likely to be a touch stronger than the current model.