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Peugeot puts RCZ designer on Twitter

Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.

FAW Hongqi H7

The Hongi H7 from FAW is the first D-segment sedan from the brand since the 1980s. Aimed at the executive private market as for use by Chinese officials, the Hongi H7 was developed by Giugiaro in Italy. The sedan features a ‘straight waterfall' chrome front grille inherited from the brand's traditional identity.

Infiniti Q50 [w/Gallery]

Infiniti has unveiled its new Q50 sports sedan at the 2013 North American International Auto Show (NAIAS). At the front, the signature ‘double arch' waved-mesh grille features chrome surrounds while a smooth character line rises from each side, flowing backwards along the sides. A prominent line beginning behind the narrow, tapering headlamps stretches towards the rear before smoothing out underneath the crescent-cut C-pillars that are similar to those seen on the Essence Concept.