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Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

Jaguar to launch C-X75 supercar in 2013

The Jaguar C-X75, the breath-taking hybrid supercar that stole the spotlight at the Paris motor show, will become reality in late 2013. Jaguar announced plans on Friday morning in London to build a production version of the car, and it will make just 250 examples from 2013 to 2015 as part of a partnership with Williams F1. Pricing will start at about $1.1 million, and more ordering and technical information will be available on Sept.

Honda EV Concept and Plug-in Hybrid Platform at Geneva

Honda EV Concept - the 2012 Honda Fit EV Honda are of the opinion that electric cars and hybrids are at best a short or medium option to move away from our dependence on oil. As are we. A dependence we would – despite may commentators accusing us otherwise – love to see banished to the annals.