Polaris 7189202 Decal-box Side Lh General 1000 on 2040-parts.com

Frank Stephenson on the importance of color in design

During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.

Range Rover Evoque gets price drop for 2013

Land Rover has sold more than 6,000 Range Rover Evoque SUVs so far this year, making it the company's second-best seller behind the Range Rover Sport. To keep the momentum going, Land Rover has lowered the base price for the small SUV by about $2,000 for 2013, to $41,995. That's the price for the five-door Pure model, which eliminates the laminated-glass roof in favor of aluminum.

Iconic to start roadster production

Iconic Motors will begin production of its 2012 AC Roadster in late spring in Detroit, the company said on Tuesday. Iconic says it will build only 100 copies during its first year of production. “We are genuinely excited to begin production on the 2012 Iconic AC Roadster,” Iconic Motors chairman Claudio Ballard said.