Honda Fit arrives in US showrooms next summer

Honda Motor Co. president Takanobu Ito says the redesigned Fit, due in U.S. showrooms next summer, is the company's “most important” car.

Jason Castriota to head Saab Design

When Car Design News spoke to Jason Castriota about the new design consultancy he had set up in New York and Turin back in March, the designer told us he was working on a very exciting automotive project that he couldn't talk about at the time. It turns out that automotive project was for Saab, as last week the Swedish automaker announced it had hired Jason Castriota Design to oversee the development of a new generation of Saab products – the first to be completed under the tenure of its new owners, Spyker. Castriota's new appointment marks the shift from Saab's former position – where the brand was an integrated company within GM – to its newfound placement as an independent automaker, with Castriota essentially filling the role previously occupied by Mark Adams, GM Europe's Vice President of Design.

News watch March 2010: today's auto industry news

Tuesday 30 March 2010• Mercedes has dismissed claims that its Maybach brand is for sale, after reports in the Chinese media claimed Chinese car company BYD was considering a bid for the upmarket offshoot. BYD has also denied the claims (Reuters)• Toyota president Akio Toyoda has promised his company will listen more carefully to customers and react faster in a bid to regain credibility after the Japanese car manufacturer was forced to recall millions of vehilces over safety fears (BBC)• The Obama administration is expected to unveil its finalised fuel economy and tailpipe emissions through to 2016 this week, to coincide with the opening of the 2010 New York auto show (Detroit News)  Monday 29 March 2010• Toyota has agreed to licence the hybrid technology in the Prius to Mazda, which will combine the electric system with its next-gen Sky engines. It’s part of Mazda’s plans to increase the average fuel economy of its vehicles by 30% by 2015 (compared to 2008 levels) and it hopes to have its first hybrid vehicle on sale in Japan by 2013 (Mazda)• Ford and Chinese car company Geely have signed a stock purchase agreement that will allow the latter to acquire 100% of Volvo (along with related assets including intellectual property rights).