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Video: Jaguar's Julian Thomson on the importance of design values

Jaguar's Head of Advanced Design, Julian Thomson, appeared at this month's PSFK Conference in London giving a talk on design values. Thomson's talk, ‘Concepting Dreams, Making Reality Happen', dealt with questions of creating a design story as well as how Jaguar uses the value of its heritage while keeping things original and new. Thomson – the man behind the 2010 C-X75 and the recently revealed F-Type – said, "You can't get a good design story if you don't look at your heritage, where you came from, where your values came from." He went on to discuss the ‘sad years of Jaguar', from around 1968 to 2004 where Jaguar was too timid to develop and "essentially made the same-looking car." He put this down to a reluctance on Jaguar's part to move too far away from its successful models and, quite interestingly, because "not only did we start doing market research, we started asking Americans what they wanted." Watch the full video on the left.

2009 Audi Q5 Review

Cars UK [rating:4.5] Audi Q5 - The new mid-size 4x4 from Audi The Q5 is aimed in the sights of the BMW X3, although it is arguable that it will take sales from not just the mid range 4x4s, but also a number of the full-size ones; even its own Q7 is probably fair game. It would be wrong to think that the Q5 is, in essence, a re-badged Tiguan (the VW mid-size SUV offering). It’s not.

Car Design of the Year Award winners announced at Car Design Night Geneva 2012

The winners of the 2011 Car Design of the Year awards, as voted for by the Car Design News readership, were unveiled on the evening of the first Geneva motor show press day at the annual Car Design Night at La Sip nightclub in the Swiss capital. The event was one of the busiest in recent memory, with over 400 designers in attendance. The winners of the annual Car Design of the Year Awards were presented by Car Design News' Editor, Owen Ready.