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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

Chat live with AutoWeek executive editor Roger Hart on Friday

AutoWeek executive editor Roger Hart will field your questions at 12:30 p.m. on Friday. Roger just got back from the Amelia Island Concours d'Elegance, and he is editor of the CarLife section of the magazine.

Brilliance V5 revealed – it’s a Chinese BMW X1

Brilliance V5 - a BMW X1 for the budget conscious Chinese motorist The Chinese motor industry has become well-known for its ‘Homage’ cars; Chinese cars that bear more than a passing resemblance to well-known cars from the West. Step forward the latest of these – the Brilliance V5 - which we originally thought would be the Brilliance A3. Interestingly, Brilliance is actually BMW’s partner in China, and the BMW Brilliance Automotive partnership will shortly be launching the real-deal BMW X1 in China.