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Worst car advert clichés named

CAR BUYERS are being turned off by clichéd adverts and the phrase ‘one careful lady owner’ has been named top of the flops in a recent survey. Second in the list of least liked phrases is ‘baby forces sale’, while third goes to ‘genuine reason for sale’. Other key phrases used by car sellers that can actually turn away possible buyers include ‘first to see will buy’, ‘mint condition’ and ‘priced to sell’.

Caterham creates next car online

By Ben Whitworth Motor Industry 05 November 2008 10:08 Caterham has turned to cyberspace to design its next model – the low-volume carmaker is calling on fans around the world to log onto a bespoke website to submit their ideas and designs for every aspect of the new Caterham, before ultimately voting on what makes it to the final vehicle. The website – www.splitwheel.com - will act as a forum, hosting blogs, articles and what Caterham calls ‘a Wikipedia-style user-edited knowledge base’ to turn user input into a workable vehicle design. A comprehensive voting system that covers all aspects of the car will then be initiated, and once the final specification is agreed a prototype will be produced with initial production slated for 2011.

Fiat 500L

Fiat has released official images of its new 500L ahead of its Geneva motor show debut. The L – short for large – is a new, five-seat B/C-segment MPV that is set to go on sale late 2012. Despite carrying the 500 moniker, the lower half of the car bears more resemblance to the Panda, thanks to its exaggerated fender surfaces and 'squircular' body mouldings.