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Audi A1 Clubsport Quattro (2011): a 496bhp mini!
Tue, 31 May 2011This is the Audi A1 Clubsport Quattro concept, a 496bhp racing concept built for the 2011 Worthersee Tour. The Audi A1 Clubsport Quattro: A gift to VW Group fanatics Each year European VW fans gather on the shores of Lake Worthersee in Austria to celebrate their favourite brand, with an emphasis on the Golf GTI. VW Group has usually provided a suitably insane tuned Golf concept for the occasion, and on the GTI's 35th anniversary that would have been the expected option.
Five most-watched car ads of 2011
Thu, 15 Dec 2011Page views: They're life and death on the Web, and for an automaker trying to make an advertisement go viral, page views and the eyeballs viewing them are what it's all about. This year was big for the top-five viral automaker ads: Volkswagen's “The Force” spot hit 63 million views, while Fiat grabbed 27 million with its Jennifer Lopez song. The Chrysler “Imported From Detroit” Super Bowl ad was next, with 22 million views.
Audi's Dr. Ulrich Hackenberg talks future innovation and CES
Tue, 07 Jan 2014Last week, Audi Board Member for technical development Dr. Ulrich Hackenberg was meandering down the California coast, sampling red wines. Vacation over and on his way to Las Vegas for the Consumer Electronics Show, he popped by Stanford University's Volkswagen Automotive Innovation Lab to speak to students who'd just returned from winter break themselves.