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Chevrolet to dealers: Let Cruze shoppers test-drive competitors

Chevrolet is asking its 3,000 dealers to prepare for the late September launch of the Chevrolet Cruze compact by purchasing competitors' vehicles for test-drive comparisons. Chevrolet is encouraging dealers to have a Toyota Corolla and Honda Civic on site so prospective 2011 Cruze buyers can immediately measure the car against its segment competitors, said Margaret Brooks, Chevrolet small-car marketing director. At a media event Tuesday in suburban Detroit, Brooks said Chevrolet expects buyers to come away with a favorable view of the Cruze.

Range Rover Evoque: Project Khan Cosworth planned

The Range Rover Evoque by Project Khan with Cosworth Power Azfal Kahn and crew do enjoy tweaking and pimping the products of Land Rover to suit the Tango-skinned inhabitants of Cheshire and Surrey. It started with the Range Rover Sport (the latest version being the Khan RS300) but now extends throughout the entire Land Rover range from the Range Rover to the Freelander 2 (the latest Khan Freelander 2 being the RS200). There is one model in the Land Rover range which hasn’t yet been the subject of Khan’s attention – the Range Rover Evoque.

KTM X-Bow – the heavyweight dealer arrives

Dick Lovett has been appointed as a dealer for the KTM X-Bow And the profile of the X-Bow keeps growing with the effusive comments from those who’ve driven it and the decent marketing the car is enjoying through sensible stuff like the KTM X-Bow Drive Orange days at Brands Hatch and Silverstone. But that 1,000 car a year production may have to be revised again after it has been announced that Dick Lovett – a high-end supercar dealer – has just been appointed KTM X-Bow dealer for South Wales and South West England. We who read (and write) about cars every day tend to assume that anyone looking for a supercar or high-end sports car is completely au fait with what the market has to offer.