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Video: Jaguar's Julian Thomson on the importance of design values

Jaguar's Head of Advanced Design, Julian Thomson, appeared at this month's PSFK Conference in London giving a talk on design values. Thomson's talk, ‘Concepting Dreams, Making Reality Happen', dealt with questions of creating a design story as well as how Jaguar uses the value of its heritage while keeping things original and new. Thomson – the man behind the 2010 C-X75 and the recently revealed F-Type – said, "You can't get a good design story if you don't look at your heritage, where you came from, where your values came from." He went on to discuss the ‘sad years of Jaguar', from around 1968 to 2004 where Jaguar was too timid to develop and "essentially made the same-looking car." He put this down to a reluctance on Jaguar's part to move too far away from its successful models and, quite interestingly, because "not only did we start doing market research, we started asking Americans what they wanted." Watch the full video on the left.

Jaguar XKR Speed Pack (2010) first pictures

Jaguar will launch two new styling and performance packs for the 2011 model year XKR coupe at the Geneva motor show. The new XKR Speed Pack and Black Pack lets customers spec up styling accoutrements and raise the top speed from a limited 155mph to 174mph. This Jag XKR does what it says on the tin, unleashing the potential of the 503bhp/461lb ft supercharged V8 for a £3500 supplement.

One Lap of the Web: A Tumbler for Gumball, smashing supercars in China and a pedigreed race car for sale

We spend a lot of time on the Internet -- pretty much whenever we're not driving, writing about or working on cars. Since there's more out there than we'd ever be able to cover, here's our daily digest of car stuff on the Web you may not otherwise have heard about. The Gumball 3000 starts May 18 in Copenhagen, Denmark, heading northeast toward Stockholm, Sweden.