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Aston Martin ‘Power Beauty Soul’ European Tour

Aston Martin are taking the Vanquish, V12 Zagato and V12 Vantage Roadster on a PR tour of European Aston Martin dealers. For a car company with limited technical resources, one platform and two engines, Aston Martin are making a pretty good fist of launching new models. We’ve recently had the launch of the Aston Martin Vanquish – successor to the DBS – with a harder edge and a bigger price tag, the V12 Vantage Roadster with the glorious V12 where it should be – in the front of an open-topped car for aural joy – and the V12 Zagat0, a limited run collaboration with Zagato at three times the price of the donor car.

Rolls-Royce Ghost Series II (2014) first official pictures

By Ben Pulman First Official Pictures 04 March 2014 10:30 Rolls-Royce doesn’t facelift or revise its models quite like the rest of the world’s car manufacturers. Instead, mere mortal, you’re looking at the Rolls-Royce Ghost Series II, and the company claims, quite seriously, that the launch of this revised über-saloon ‘consolidates the Ghost’s position as the most popular car in the €200,000+ class.’ And in case you’re not feeling suitably poor or unaccomplished this morning, Rolls would like to point out this car probably isn’t for you either. Customers who’ll buy the Ghost Series II, says Rolls, are ‘the captains of industry, entrepreneurs and successful businessmen and women who are the wealth and job creators in our economies.’ Unless you’re on first name terms with the PM, you’re probably not overly familiar with the Ghost, but those who party with ‘Dave’ should be able to spot the subtle revisions, including sleeker LED headlights with daytime running lights.

Fiat 500byGucci. Yep, another ‘Special’ Fiat 500

Fiat 500byGucci - legs by Natasha Poly Somewhere along the way both Fiat and MINI decided that the ultimate marketing tool for their trendy, retro-inspired superminis was an endless stream of variations and special editions. And it’s worked. So it’s no surprise then that we’ve got another new Fiat 500 to add to the list of special edition Fiat 500s, this time it’s linking to an iconic design brand with the Fiat 500byGucci (and that’s Fiat’s joined-up ’500 by Gucci’, not our fat fingers on the keyboard).