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VW Tiguan – People’s Reviewer Winner

Harriet Gore gets a VW Tiguan as the winner of the People's Review The last update we did had the three finalists doing different challenges to bid for votes. Johnny was taking the Tiguan off to a sheep farm to play around; Eric was off to Silverstone to have a bash on the track and the skid-pan and Harriet was off on a mystery tour round Oxford (which as we said at the time was no easy thing). Well, the winner’s been announced this morning and it’s Harriet, who wins a nice shiny VW Tiguan for her efforts.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.

Nissan Pulsar (2014) confirmed

NissanPulsar2014 By Damion Smy First Official Pictures 16 May 2014 09:50 The Nissan Pulsar will take on the VW Golf, Ford Focus and Vauxhall Astra when it arrives in UK showrooms this autumn. The new C-segment model will be offered in both saloon and hatch forms, with an estate unlikely given the success of the Nissan Juke SUV. Yes, but an official reveal will take place on May 20.