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Maserati GranCabrio Fendi; half Maserati, half handbag

Maserati GranCabrio Fendi - a handbag on wheels Car maker like to hang a label on a special edition, and Italian car makers quite like the label to be ‘Designer’. Which at least explains the Maserati GranCabrio Fendi, just as it did the Fiat 500 Gucci. Whether it forgives it… So brace yourself for the world of pretension and ‘style’.

A tribute to Ermanno Cressoni

Last week the car design community suffered a great loss. Ermanno Cressoni or 'Arch' as many of his designers affectionately referred to him, passed away on Thursday 30th June in Milan after battling with cancer for 13 months.'Arch' was a reference in car design and his contribution to our profession was much more important than stated in the press. As Alfa Romeo Centro Stile Director he directed the Alfetta berlina, the famous chrome GTV grille from the early seventies is attributed to him, as is the Giuglietta sedan of the late seventies, the Alfa 33, the 75, and many of the racing Alfas we adore from the late 60s and early 70s.

Worth a read: Wired's 'Why Getting It Wrong Is the Future of Design'

Wired has just published a series of short articles entitled 13 Lessons for Design's New Golden Age. While there are some interesting examples cited in the piece, the concluding article, ‘Why Getting It Wrong Is the Future of Design' by the former creative director of Wired magazine, Scott Dadich, feels like it has particular resonance for car design. Dadich's Wrong Theory uses disruptive examples from the world of art, plus his own experience of working at Wired, to explain how design goes through phases: establishing a direction, creating a set of rules that define that direction and finally someone who dares to break from that direction.