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GM stokes El Camino gossip . . . again
Mon, 02 May 2011Let the rumors of a new U.S.-market El Camino begin to swirl once again. It was Mark Reuss, president of GM North America, who opened the floodgates, commenting to www.drive.com.au, an Australian car site. “I've lived in Australia, and I've seen where fuel prices are $5 a gallon,” Reuss said.
New Hyundai Sant Fe Super Bowl adverts the most effective
Mon, 04 Feb 2013It’s been revealed that Hyundai got the most bang for its Buck with Super Bowl adverts for the new Santa Fe increasing Hyundai site traffic by 1000%. So, with figures like that and a huge captive audience, it’s no wonder car makers like to strut their latest products in front of the Super Bowl audience with the hope of a big return in sales. Umpteen car makers ran TV adverts in the 2013 Super Bowl, but it looks like Hyundai has come out very much on top, with Edmunds reporting a traffic increase of 738% in traffic for the new Hyundai Santa Fe after Hyundai ran its adverts and the US Autotrader site a massive 1000% increase.
Opel/Vauxhall Cascada [w/gallery]
Wed, 17 Oct 2012The Opel/Vauxhall Cascada effectively replaces the Astra Twin Top, but attempts to move the model upmarket as a separate product line. It has moved up a size to reflect its prestige aspirations: at 4,697 mm long and 1,840 mm wide, it's longer than an Audi A5. Like many of the latest generation of convertibles, the Cascada ditches a folding solid hardtop in favor of a lighter, more space-efficient and cheaper soft fabric set-up.