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Lincoln's big ad is a FAIL, LOL, OMG

The automotive punditsphere mocked Lincoln's "Steer The Script" campaign when it was announced, in typical teaser form, a few months ago. Well, here it is -- what's essentially the culmination of Lincoln's hopes and dreams; its big comeback splash to the largest American audience of the year, distilled into a breathtaking work of staggering incompetence. Sometimes, the pundits are right.

Kia announces new concept to debut in Frankfurt

Kia will unveil a new B-segment concept at next month's Frankfurt motor show, following from the similarly sized recent Provo and CUB concepts. The unnamed concept, previewed in two renders, is said to feature a mix of contrasting materials inside the compact car and has been designed in Europe to suit European tastes and expectations. The interior render shows a one-piece seat base for driver and passenger, pierced by a pair of braces that support the IP.

It's 510 Again!

Any sports or sporty car driver worth their gear oil will remember the mighty Datsun 510 - the front-engine, rear-drive coupe, sedan and wagon that gave racers on a budget something that was just as fun to pilot as BMWs and Alfas of the day. From 1968 to 1973 you could have as much fun as any of those guys with fancy European rides. While a little more boxy than its competitors, the 510 was nonetheless nimble and extraordinarily fun to drive.