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Peugeot puts RCZ designer on Twitter

Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.

Project Car Hell, There's No Hell Like Simca Hell Edition: Aronde Pickup or Vedette Trianon?

We're staggering back into the sulfurous quagmire that is life in the Project Car Hell garage, and we're feeling a need to follow up German luxury coupes with near-total value depreciation with one of the mainstays of Project Car Hell: French cars! And not just your ordinary everyday Peugeots and Renaults but products of the French car manufacturer with the most tangled lineage: Simca. The Soci

Fiat Invades Europe! Aims to take over Opel, Vauxhall and Saab

Fiat is moving to take over GM's European brands - Opel, Vauxhall and Saab. [ad#ad-1] Fiat are busy little bees of late. From being a virtually bankrupt car maker just a few years ago, they are busy rampaging around the world playing ‘White Knight’ to ailing car companies struggling for survival in the crisis that has engulfed the car world.