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MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

Mercedes AMG GT revealed – but just the interior

The interior of the new Mercedes AMG GT The Mercedes SLS is coming towards the end of its shelf life and, although it’s not getting a direct replacement, the new Mercedes AMG GT will fill the void left by the SLS. Due to be revealed at the Paris Motor Show in October, Mercedes has decided to throw in a bit of a sneak peak at the AMG GT ahead of that and take a bit of the gloss off some of the new reveals at the New York and Beijing Motor Shows this month. So we get a look at the interior of the AMG GT in two photos (above) which show a cabin that makes it clear the AMG GT has a healthy dose of Grand Tourer in its nature, with lashings of leather and technology to make the AMG GT’s cabin a pleasant place to be.

The most expensive Lincoln MKC is under $50k

One of the things that's fun about online "build and price" tools is picking a car, choosing all the most expensive options, then standing back in stunned amazement at the price of the car you've built. "HOLY COW! A $280,000 PORSCHE BOXSTER.