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VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

Japan quake threatens to delay U.S. output of Nissan Leaf EV

The March 11 earthquake in Japan could force Nissan to delay the start of U.S. production of its Leaf electric vehicle, now scheduled for late 2012. “The earthquake is putting us in a very difficult situation,” said Hideaki Watanabe, head of Nissan's Global Zero Emission Vehicle Business Unit.

Jordan sells off Formula One collection

FORMULA ONE commentator and former team boss Eddie Jordan is selling off his collection of racing cars and memorabilia to raise money for charity. The sale includes the very first Jordan F1 car that driven by Michael Schumacher. It comes complete with the German driver’s original racing helmet that Schumacher signed and gave to Eddie Jordan as a souvenir.