Raybestos Bc97299 Brake Parts Inc Raybestos Element3 Parking Brake Cable on 2040-parts.com

Nissan offers interactive shopping for smartphone users on sales lots

Nissan is putting Quick Response codes on its vehicle price stickers so shoppers can use smartphones to read up on cars as they peruse dealership lots. With the "On Vehicle Graphics" system, QR codes are available to provide extra decision-making information that is easily accessible via popular mobile devices. The codes are available to act as a "silent salesperson," starting with vehicles for the 2012 model year.

Volkswagen Woofwagen – There’s a dog for every VW (video)

There’s a dog for every Volkswagen Instead of focusing on marketing just one car in its enormous range, Volkswagen UK has decided to go mad and produce one video advert for its entire line-up. Sensibly, VW has used a simple mechanism to make sure the advert gets the attention of British car buyers by using 36 different dogs to identify with the over 20 car VW model range (and it’s not the first time VW has used a lot of dogs to promote their cars). With getting on for half of all UK households owning at least one dog, it’s a simple way to get attention from viewers along with lots of ‘Aaahs’ and ‘that one looks just like ours’ to keep attention to the end of the sales pitch.

Ferrari F70: New Enzo officially teased

Ferrari has revealed the first tease photos of the new Enzo (F70 / F150) in the Ferrari Magazine ahead of its reveal. We know what the front of the new Ferrari Enzo looks like thanks to photo sneaked at a private presentation for the Ferrari faithful recently, and we’ve seen the F70 on video, albeit camouflaged. But now we know what the back end of the F70 looks like thanks to a teaser photo on the latest edition of the Ferrari Magazine.