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Jaguar: 0-75 years in under 4 minutes

Jaguar are celebrating their 75th Anniversary in 2010 If Jaguar had reached the milestone of 75 years of car making even five years ago, playing the ‘History’ card would have been a dangerous game. The perception then was that Jaguar were living on former glories and their cars were stuck in the past. After all, the XJ looked to many as if it had changed little in almost forty years (although it was very comtemporary under the skin) and the S-Type looked even older.

Volkswagen UK’s dealer showrooms get a revamp

It’s an interesting exercise to ponder on the future of main dealer showrooms as the world moves more and more towards an online buying experience. Are car showrooms a relic of the past or the perfect way, still, to showcase the offerings from a car maker? Volkswagen are taking no chances on the future and have already rolled out their ‘Digital Showrooms’ across the dealer network where staff get iPads and advanced web tools to try and bring the on-line and off-line worlds in to a workable intersection, and offer customers virtual product that wouldn’t otherwise be available on show.

Calstart celebrates 20 years of clean transportation

Was anyone around 20 years ago in Southern California? Show of hands? Remember how different a time that was?