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GM launches Corvette ads on television

WITH VIDEO -- The first work from Goodby, Silverstein & Partners' new client, General Motors' Chevrolet, is out, and it's a testosterone-filled, 45-second TV spot for the 2011 Corvette. The ad, which aired for the first time Tuesday night on ESPN, marks GM's return to TV advertising for the Corvette after a five-year absence. Titled "Still Building Rockets," the commercial shows footage of rocket scientists juxtaposed with snapshots of GM plant workers building a Corvette.

Volt, Leaf win top safety rating in crash test

The 2011 Chevrolet Volt and Nissan Leaf electric cars won the highest safety ratings in crash tests performed by the Insurance Institute for Highway Safety, putting them in the top 57 percent of models tested so far this year. About 80 of 140 vehicles tested among 2011-2012 models have received the Institute's "top safety pick," the group's award for state-of-the-art crash protection that exceeds federal safety rules, Institute spokesman Russ Rader said. The Volt and Leaf received a "good" rating -- the highest of four rankings -- on each of four crash tests, said the Institute, which is funded by auto insurers including State Farm, All-State and Geico.

Kia Borrego (2007): first official pictures

By Ben Pulman First Official Pictures 19 December 2007 13:15 Kia will show its new, mid-size (by American standards) SUV at Detroit in January 2008. Called the Borrego, after a Californian bighorn sheep, the styling is derived from a previous Detroit concept, the 2005 Mesa. The SUV will be available with either a V6, or Kia’s first V8.