Red Carbon Fiber Steering Wheel Shift Paddle Extension For 12-14 Mercedes B C E on 2040-parts.com

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

Mercedes AMG GT gets new 503 bhp Twin-Turbo 4.0 litre V8 (video)

The new Mercedes AMG GT (pictured) gets the new 503 bhp Twin-Turbo 4.0 litre V8 We’ve speculated that the new Mercedes AMG GT – and, for that matter, futures ’63′ AMGs – will get a new twin-turbo V8 to provide the power as Mercedes look to move away from the naturally aspirated 6.2 litre V8 in cars like the SLS. And this is it. A new 4.0 litre twin-turbo V8 – the M178 engine – has been developed to replace the 6.2 litre V8 and, in initial tune, develops 503 bhp at 6250 rpm and 479lb/ft of torque from just 1750 rpm.

KTM X-Bow – the heavyweight dealer arrives

Dick Lovett has been appointed as a dealer for the KTM X-Bow And the profile of the X-Bow keeps growing with the effusive comments from those who’ve driven it and the decent marketing the car is enjoying through sensible stuff like the KTM X-Bow Drive Orange days at Brands Hatch and Silverstone. But that 1,000 car a year production may have to be revised again after it has been announced that Dick Lovett – a high-end supercar dealer – has just been appointed KTM X-Bow dealer for South Wales and South West England. We who read (and write) about cars every day tend to assume that anyone looking for a supercar or high-end sports car is completely au fait with what the market has to offer.