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Driven: BMW X3

The BMW X3 had the premium CUV market to itself when launched in 2004. Skip forward to the launch of the second generation and not only does the new version have a whole host of competitors for company, it also has to fit around its X1, X5 and X6 siblings. We took the 2011 BMW X3 (known internally as F25) to the Austrian Tyrol and spoke to its exterior designer, Erik Goplen, to find out if it still has the segment covered.

BMW i3 & i8 EVs: BMW plan new ways to sell their ‘i’ cars

BMW are looking at new ways to sell the i3 & i8 EVs BMW has big plans for its ‘i’ cars (the i3 and i8), the BMW take on the future of motoring. But not only are BMW embracing new eco technology with the electric i3 and i8, they’re seeking to break the mould when it comes to selling too. It seems BMW think that the launch of the new ‘i’ brand is the right time to look at more modern ways of selling their cars than simply running a few adverts and having nice shiny showrooms.

Lotus Evora Freddie Mercury Edition. Yes, really

Lotus Evora Freddie Mercury Edition We really weren’t too sure when we got a press release drop in that said “Another Lotus Bites The Dust…” and then went on to say that Lotus are building a one-off Lotus Evora S Freddie Mercury Edition to be auctioned for the Mercury Phoenix Trust. We thought it was a spoof. We decided it was almost certainly a spoof when the press release went on to say that the Freddie Mercury Edition Evora “…represents a kind of magic” and that the white, red and gold colour scheme was “…inspired by the iconic costume Freddie wore for the 1986 Magic tour”.