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AutoWeek Design Forum: Audi studies details

Some say the devil is in the details, but the details are where Audi sets itself apart from the luxury field. Achim Badstuebner, Audi's head of exterior design, says the maker of sports and luxury cars is always focusing on small things--such as door handles, the C-pillars and its familiar five-spoke wheels--for design demeanor. "It should have the same power as that Audi DNA," he said on Thursday at the AutoWeek Design Forum.

British drivers shun autonomous cars in new survey

Google autonomous car: most British adults remain sceptical By Tim Pollard Motor Industry 28 July 2014 14:14 A quarter of British adults fear autonomous cars will be unsafe - and 56% would never buy a driverless car, it was claimed today. The survey by Churchill Car Insurance reveals that entrenched attitudes in Great Britain put the new generation of autonomous cars at a disadvantage before they’ve even turned a wheel on British roads. Google is leading the charge towards autonomous driving, but most major car manufacturers are also dabbling in driverless cars.

Is Aston Martin up for sale?

How much longer can Aston Martin keep recycling old technology? Aston Martin has just been voted the coolest brand in Britain – for the 393rd time – and are relishing the kudos that gives the Aston Martin brand. Good news.