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Five most-watched car ads of 2011
Thu, 15 Dec 2011Page views: They're life and death on the Web, and for an automaker trying to make an advertisement go viral, page views and the eyeballs viewing them are what it's all about. This year was big for the top-five viral automaker ads: Volkswagen's “The Force” spot hit 63 million views, while Fiat grabbed 27 million with its Jennifer Lopez song. The Chrysler “Imported From Detroit” Super Bowl ad was next, with 22 million views.
Antique Automobile Club of America celebrates 75th anniversary
Mon, 10 May 2010The 15 founders of the Antique Automobile Club of America would be proud: The organization's membership has grown to nearly 60,000 since the club launched in 1935. And to celebrate its 75th anniversary, the AACA will hold a four-day celebration, June 30-July 3, in Louisville, Ky. A car show on the last day will be the spotlight event, and more than 600 vehicles spanning more than a century will be displayed.
Mitsubishi i MiEV electric vehicle priced at $45,660
Fri, 05 Jun 2009Mitsubishi Motors Corp. has priced its new electric vehicle at 4.38 million yen, or $45,660 at current exchange rates, and wants EVs to account for 20 percent of its global output by 2020. Mitsubishi unveiled the production version of its i MiEV battery-powered car on Friday, saying it aims for 1,400 lease sales to corporate customers and local governments by March 31, 2010.