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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

McLaren MSO 650S going in to production – debuts at Goodwood & costs from £252,500

The McLaren MSO 650S Concept (pictured) becomes a production model In April, we revealed the McLaren MSO 650S Coupe Concept, and such has been the reaction from McLaren buyers that McLaren has decided to put it in to production, with a total of 50 cars being built in both Coupe and Spider guise and debuting this week at the Goodwood Festival of Speed. The production MSO 650S carries over many of the elements of the Concept, but McLaren’s Design Director, Frank Stephenson, has had input to make more changes including a number of carbon fibre styling upgrades with a satin finish, a three-piece rear bumper with carbon fibre centre section and a more aggressive rear diffuser. The MSO Concept came in Agrigan Black, but the production version will be available in ‘Papaya Spark (a take on McLaren orange), Sarigan Quartz ( new metallic silver with gold infusion) and the Agrigan Black of the concept.

McLaren MSO reveals MSO 650S Coupe Concept

The McLaren 650S MSOP Concept (pictured) showcases McLaren’s custom options It’s only a few months since we had a McLaren MSO 12C Concept from McLaren Special Operations (MSO) – Maclaren’s division that titivates cars for a significant wad of cash – to showcase just what MSO can do for the 12C. But with McLaren deciding that the 12C is biting the dust in the face of the new 650S, it’s time to update that concept to one that’s current, hence the arrival of the McLaren MSO 650S Concept. The changes to the 650S by MSO are designed to illustrate what McLaren can do to make your 650S as individual as you are, and the updates included on the concept can be applied to both the Coupe and Spider versions of the 650S and even the 12C.