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Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.

It's a Corvettes summer at the Rolex Monterey Motorsports Reunion

You couldn't swing a camshaft without hitting a Corvette at the Rolex Monterey Motorsports Reunion. Chevy was celebrating, in no particular order: the 60th anniversary of its iconic sports car; the rolling unveiling of the new C7 Stingray; the first-ever public peek at the C7R race car; an almost-unprecedented gathering of great Corvette race cars from all eras; and a ginormous gathering of the Corvette faithful tearing around the track in all models of screaming, roaring American muscleVettes, few with silenced exhausts and many emblazoned with all or part of the American flag. Is this a great country or what?

Game Changer? Ford has high hopes for '11 Explorer

Ford wants you to forget everything you know, or think you know, about its Explorer. The company has high hopes for its all-new SUV, and rightfully so. It's one of the most recognizable nameplates in the auto industry with, according to Ford, a 95 percent name-recognition rate.