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Acura promotes movie role with secret-agent kit

Rarely do the lengths to which a carmaker will go in promoting a product raise eyebrows here at AutoWeek, but it still happens from time to time. Case in point: Acura sent us a kit of secret-agent tests showcasing the role of its cars in the movie Thor. Touting the carmaker’s first stint in a major motion picture, the so-called Acura S.H.I.E.L.D.

Ford Focus ECOnetic

By Ben Barry Motoring Issues 28 August 2007 04:52 Car manufacturers will be tripping over themselves to look leaner and greener at next month’s Frankfurt Motor Show. Today Ford throws its hat into the ring with the Focus ECOnetic. Usually when a car manufacturer announces lowered suspension and an aerodynamics kit for its medium-sized hatchback, it goes hand-in-hand with extra power and a GTi badge.

'This is Long Beach' movie preview

At the end of the Great Depression, a subculture was created around the automobile. Small groups of people began gathering with their cars outside diners and soda shops to form the clubs that symbolized the birth of American car culture. In 1948, a group called The Cavaliers was born just outside Poly High School in Southern California.