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Audi A5 Sportback – first official picture

First official picture of the Audi A5 Sportback (click image for a bigger version) This time it’s Audi’s turn, with the first official picture of the soon to be revealed Audi A5 Sportback. And it’s such a shock – we’d never have guessed this is how it would look! The Audi A5 Sportback is Audi’s latest niche car in its quest to fill every niche of car (and then some) – whatever the needs and desires of the car buyer Audi is aiming to fulfill it.

Last call for entries: IM Design Awards

As the deadline for entries to the 2010 Interior Motives Design Awards approaches – all designs must be received by 10 July – details of the judging panel and the upcoming awards ceremony in Paris are firming up. Judging the hundreds of student designs this year will be a panel of industry experts that includes such influential figures as Amko Leenarts, Interior Design Director, Peugeot; Robin Page, Interior Design Director, Bentley; Wolfgang Müller-Pietralla, Leader VW Future Research; Michael Robinson, Design Director, Stile Bertone; Andreas Stump, Head of Advanced Interior Design, Citroën; Romulus Rost, Chief Interior Designer, Volkswagen Advanced Design, Potsdam; and Euan Sey, Editor of Interior Motives magazine. The competition is open to students enrolled at any accredited undergraduate or graduate design degree programme, both in automotive and non-automotive disciplines – those studying fashion design, industrial design, architecture and other similar fields are also eligible.

Audi, Honda, Hyundai, and GM to bring Android to cars

General Motors, Audi, Honda and Hyundai have joined forces with Google and Nvidia to form the Open Automotive Alliance (OAA), their overarching goal being the integration of Google's Android software into automotive infotainment systems. The OAA will use Android's open development model to bring a greater variety of functions to car infotainment systems, which have noticeably lagged behind smartphones when it comes to capability due to long development periods, fast changing technology, and a glut variety of incompatible systems. The alliance's first order of business will be to develop new Android platform features to enable the car to become a connected Android device.