Rolls Royce Patch on 2040-parts.com

Wheel maker connects with exotic clientele via social media

Reaching potential buyers of custom wheels for exotic cars takes more than buying ads in magazines. Miami-based ADV.1 Wheels is building a business fueled by a social-media approach that includes car-forum interaction, photo shoots and short films on the Internet. The company launched a Facebook fan page in late March, has received more than 59,000 “likes” and aims for 100,000--at which point ADV.1 Wheels has promised to give away a set of the company’s Trakfunction wheels.

Peugeot 2008: Official

The crossover / SUV version of the new Peugeot 208 – the Peugeot 2008 – has been revealed officially by Peugeot ahead of a Geneva 2013 debut. But the first official details from Peugeot of the production version of the 2008 tell us nothing more than we reported on Saturday when we got the first photos. Peugeot are long on how they’ve drawn on the 3008 Crossover (a better car than you’d expect) to create a B Segment Crossover that will take the fight to everything from the Countryman to the Juke, but very short on any real detail.

Win a ride in the Honda FCX Clarity fuel cell

CAR has a rather special eco treat to offer to one lucky reader – a chance to ride in Honda’s FCX Clarity. Not heard of the FCX Clarity? Well you should have because it’s the world’s first serious hydrogen-powered car (only water is emitted from the exhaust) and a few lucky Californians and Japanese currently get to lease one as part of Honda’s research, even though they’re worth about £1m each.